Top Industries That Could Benefit From Explainer Videos (1)

If you’re like the majority of firms, your goal is to find new and innovative methods to market your items and services. Explainer videos can be a great way to reach more potential customers and promote your business in a fun and engaging way. Check out some of the top industries that could benefit from using explainer videos in their marketing campaigns.


Explainer video production is a versatile marketing channel for modern manufacturing companies. Strategically-produced explainer videos help showcase the benefits of a new product and be presented at trade show booths. These videos give manufacturers opportunities to inject some image branding to build awareness. For example, they can talk about their company’s longevity, focus on customer satisfaction, unwavering commitment to quality, and more. A manufacturer’s explainer video may include filmed testimonials from longtime clients and employees carefully operating machinery, among others.

When it comes to producing manufacturing explainer videos, you don’t have to list all the details and specifications of your products. These videos need to be short and concise. Present a problem, deliver the solution, and explain how a product helps make customers’ lives easier. Be creative, entertaining, and don’t be afraid to provide a clear call to action.

Medical and Healthcare

Today, medical companies are increasingly using colorful healthcare explainer videos to elevate their businesses and educate a broader audience. For example, a healthcare company can create a video to explain how the COVID-19 virus attacks the human body, reactions on a molecular level, and how the pandemic impacted societies across the globe. The key benefit of these medical explainer videos is that the company does not need to hire real actors or actresses. SolidLine Media produces these high-end informative videos with motion graphics to get your point across. Alternatively, healthcare companies can explain how to use the online booking features on their websites through videos. It can be a step-by-step guide that shows viewers what buttons to press and what details to enter in a field. The possibilities are endless.

Computer Software and Internet

Although software and tech products have become part of our everyday lives, some customers are still hesitant to make a purchase when they do not fully understand the solution. This is where software explainer videos come into play. Software companies can showcase their solution’s capabilities and the problems they solve in an animated format. SolidLine Media can execute this at a professional level with smooth transitions between scenes.

As you can see, there are a number of industries that could benefit from explainer videos. If you’re in one of these industries, or if you’re looking for a way to increase sales and conversions on your website, consider investing in an explainer video. It could be the best decision you ever make. Do any of these top industries intrigue you? Are you ready to learn more about how explainer videos can help your business? Contact us at SolidLine Media today and we’ll be happy to provide more information and answer any questions you may have.

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