SOLIDLINE MEDIA

A Conversation With
SolidLine: W.R. Berkley Corporation

W.R. Berkley Corporation came to SolidLine with an ambitious goal, to create a series of videos to train and educate 7,500 global employees on the seven traits of what it takes to be an innovative thinker at Berkley. The SolidLine Crew developed seven custom animated characters to represent each of the Berkley innovative thinker traits. In addition, a thematic video for each trait was produced, from a game show to Indiana Jones to a big sports game, each of these videos educated employees in a fun and entertaining manner. In addition to the videos, SolidLine also created trading cards, posters and even custom figurines of each of the characters that employees around the world now have on their desks. All of these elements have worked together to create and maintain an innovative culture at Berkley throughout all of the global regions.

In this video, W.R. Berkley Executive Vice President and Chief Innovation Officer Bill Rohde talks about working with SolidLine and how our videos united the company across the globe.

Do you want to impact your employees, customers, or stakeholders in a big way? Contact the SolidLine crew today.

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