Bueller-Counts
Bueller Counts!

Pop culture OMG!
Nike’s latest commercial is pumping its new Fuelband that tracks your physical activity throughout the day. What better way to demonstrate than by compiling dozens of classic moments from movies, TV shows and viral videos – all cut to Fatboy Slim’s “I See You Baby?”

We’re talking everything from YouTube’s “The Evolution of Dance” to “Amadeus.” From “The 40 Year-Old Virgin” to OK Go’s “Here It Goes Again” video. The real question is whether a rapid-fire trip through a pop culture geek’s brain will get people to spend $149 on fitness wristband.

The spot aired during yesterday’s NFC Championship Game. Since it was posted on YouTube about four days ago, it’s racked up 1.5 million views. You have to admire the team who compiled all of these clips. Had to be a ridiculously tedious process, but hard work pays off. Check it out….

Head over to Popism for a clip by clip breakdown. And credit Breaking Copy for bringing up the similarities between “Counts” and Apple’s “Hello” spot for the original iPhone. Love this one…..

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